- Funnel summaryWildBird baby-carrier funnel entered through a practical how-to video for parents, leading through the Cosmos Aerial Carrier product page to checkout. The checkout captured a $228 carrier purchase and an additional add-to-order drawer, supporting an upsell.Read the field notes →wildbird.co51entry:pdpvertical:baby-products
- Funnel summaryCaptured evidence shows a WildBird baby-carrier funnel centered on the Aerial Newborn Buckle Wrap. Entry messaging uses a lifestyle video emphasizing comfort, softness, and ease of use for parents. The captured screen sequence includes multiple PDP states, a cart drawer, a cart with Shop Pay, and a multistep checkout with a volume discount and distinct pajama add-on offers.Read the field notes →wildbird.co47entry:pdpvertical:baby-products
- Funnel summaryWildBird toddler hip seat funnel progressing through product pages, cart states, and checkout. The captured checkout includes a three-item bundle discount and distinct carrier and wrap upsells.Read the field notes →wildbird.co28entry:pdpvertical:baby-products