Ecommerce funnel research / Karma Items

Karma Items ecommerce funnel

Karma Items' spirituality ecommerce funnel starts from a advertorial entry and follows a advertorial to pdp to checkout journey. The captured flow contains 4 screens across advertorial, pdp, checkout for tibetan bracelet.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:advertorialjourney:advertorial-to-pdp-to-checkoutvertical:spiritualityproduct:tibetan-braceletaudience:fortune-seekersoffer:buy-one-get-oneproof:reviewsupsell:presentmarket:aumarket:camarket:gbmarket:us
  1. 01advertorial
  2. 02pdp
  3. 03checkout