Ecommerce funnel research / Lunya

Lunya ecommerce funnel

Lunya's apparel ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 6 screens across pdp, checkout, cart for shorts.

What’s in the flow

The captured journey contains 6 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:apparelproduct:shortsproduct:socksaudience:womenprice-point:premiumcompany-size:mid-marketoffer:percentage-discountupsell:presentmarket:us
  1. 01pdp
  2. 02checkout
  3. 03cart