Ecommerce funnel research / Matcha & CO
Matcha & CO ecommerce funnel
Matcha & CO's beauty ecommerce funnel starts from a pdp entry and follows a pdp to checkout journey. The captured flow contains 4 screens across pdp, checkout for collagen.
What’s in the flow
The captured journey contains 4 screens across 2 page types.
entry:pdpjourney:pdp-to-checkoutvertical:beautyproduct:collagenproduct:matchaaudience:adultsaudience:wellnesscompany-size:mid-marketoffer:percentage-discountproof:guaranteeproof:reviewsmarket:es
- 01pdp
- 02checkout