Ecommerce funnel research / Hatgoods
Hatgoods ecommerce funnel
Hatgoods' apparel ecommerce funnel starts from a collection entry and follows a collection to pdp to cart to checkout journey. The captured flow contains 6 screens across entry, pdp, cart, collection, checkout for caps.
What’s in the flow
The captured journey contains 6 screens across 5 page types.
entry:collectionjourney:collection-to-pdp-to-cart-to-checkoutvertical:apparelproduct:capsprice-point:budgetoffer:buy-one-get-one
- 01entry
- 02pdp
- 03cart
- 04collection
- 05checkout