Ecommerce funnel research / Atlas Coffee Club

Atlas Coffee Club ecommerce funnel

Atlas Coffee Club's coffee ecommerce funnel starts from a advertorial entry and follows a advertorial journey. The captured flow contains 3 screens across pdp, advertorial, checkout for mushroom coffee.

What’s in the flow

The captured journey contains 3 screens across 3 page types.

entry:advertorialjourney:advertorialvertical:coffeeproduct:mushroom-coffeeaudience:coffee-drinkerscompany-size:mid-marketmarket:us
  1. 01pdp
  2. 02advertorial
  3. 03checkout