Ecommerce funnel research / Hamilton & Rosewood UK

Hamilton & Rosewood UK ecommerce funnel

Hamilton & Rosewood UK's oral-care ecommerce funnel starts from a listicle entry and follows a listicle to pdp to checkout journey. The captured flow contains 5 screens across entry, checkout, pdp, listicle for mouthwash.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:listiclejourney:listicle-to-pdp-to-checkoutvertical:oral-careproduct:mouthwashproduct:oil-pullingaudience:womenproof:clinicalproof:expertmarket:aumarket:camarket:demarket:esmarket:frmarket:gbmarket:itmarket:nlmarket:us
  1. 01entry
  2. 02checkout
  3. 03pdp
  4. 04listicle