Ecommerce funnel research / Thesuperiormane

Thesuperiormane ecommerce funnel

Thesuperiormane's hair-care ecommerce funnel starts from a pdp entry and follows a pdp to cart to offer to checkout journey. The captured flow contains 5 screens across cart-drawer, offer, checkout, pdp for shampoo.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:pdpjourney:pdp-to-cart-to-offer-to-checkoutvertical:hair-careproduct:shampooaudience:menoffer:percentage-discountproof:customer-countproof:guarantee
  1. 01cart drawer
  2. 02offer
  3. 03checkout
  4. 04pdp