Ecommerce funnel research / We Hate Pests

We Hate Pests ecommerce funnel

We Hate Pests' pest-control ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 5 screens across pdp, cart-drawer, cart, checkout for bed bug control.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:pest-controlproduct:bed-bug-controlproduct:bed-bug-repelleraudience:families-and-petsproof:reviewscheckout:multistep
  1. 01pdp
  2. 02cart drawer
  3. 03cart
  4. 04checkout