Ecommerce funnel research / Safetymatch

Safetymatch ecommerce funnel

Safetymatch's eyewear ecommerce funnel starts from a review entry and follows a review to questions to pdp to checkout journey. The captured flow contains 5 screens across pdp, checkout, quiz-question for sunglasses.

What’s in the flow

The captured journey contains 5 screens across 3 page types.

entry:reviewjourney:review-to-questions-to-pdp-to-checkoutvertical:eyewearproduct:sunglassesoffer:free-returnsproof:reviews
  1. 01pdp
  2. 02checkout
  3. 03quiz question