Ecommerce funnel research / Keepholdon

Keepholdon ecommerce funnel

Keepholdon's personal-finance ecommerce funnel starts from a quiz entry and follows a quiz to questions to pdp to checkout journey. The captured flow contains 4 screens across pdp, checkout, quiz-question for car registration holder.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:quizjourney:quiz-to-questions-to-pdp-to-checkoutvertical:personal-financeproduct:car-registration-holderproduct:insurance-card-holdercheckout:express-checkoutmarket:us
  1. 01pdp
  2. 02checkout
  3. 03quiz question