Ecommerce funnel research / Zoevacosmetics

Zoevacosmetics ecommerce funnel

Zoevacosmetics' beauty ecommerce funnel starts from a pdp entry and follows a pdp to checkout journey. The captured flow contains 3 screens across checkout, pdp for eyeliner.

What’s in the flow

The captured journey contains 3 screens across 2 page types.

entry:pdpjourney:pdp-to-checkoutvertical:beautyproduct:eyelineroffer:percentage-discount
  1. 01checkout
  2. 02pdp