Ecommerce funnel research / Nomad

Tempo Band - 46mm | Seagrass | NOMAD®

Nomad's accessories ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across cart-drawer, pdp, cart, checkout for watch band.

What’s in the flow

The captured journey contains 4 screens across 4 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:accessoriesproduct:watch-bandaudience:everyday-usersaudience:apple-watch-userscompany-size:mid-marketoffer:gift-with-purchaseoffer:free-shippingproof:reviewsupsell:present
  1. 01cart drawer
  2. 02pdp
  3. 03cart
  4. 04checkout