Ecommerce funnel research / Bor Reading

Bor Reading ecommerce funnel

Bor Reading's pet ecommerce funnel starts from a advertorial entry and follows a advertorial to article to pdp journey. The captured flow contains 9 screens across other, article, entry, pdp, login for dog crate.

What’s in the flow

The captured journey contains 9 screens across 5 page types.

entry:advertorialjourney:advertorial-to-article-to-pdpvertical:petproduct:dog-crateproduct:dog-transport-box
  1. 01other
  2. 02article
  3. 03entry
  4. 04pdp
  5. 05login