Ecommerce funnel research / Nifora Shop

Nifora Shop ecommerce funnel

Nifora Shop's beauty ecommerce funnel starts from a advertorial entry and follows a advertorial to pdp to offer to checkout journey. The captured flow contains 6 screens across offer, checkout, pdp, entry for collagen mask.

What’s in the flow

The captured journey contains 6 screens across 4 page types.

entry:advertorialjourney:advertorial-to-pdp-to-offer-to-checkoutvertical:beautyproduct:collagen-maskproduct:bio-collagen-maskaudience:womenaudience:skincare-usersoffer:free-shippingproof:expertproof:reviewsupsell:presentcheckout:express-checkoutmarket:us
  1. 01offer
  2. 02checkout
  3. 03pdp
  4. 04entry