Ecommerce funnel research / PetLab Co.

PetLab Co. ecommerce funnel

PetLab Co.'s pet-health ecommerce funnel starts from a quiz entry and follows a quiz to questions to pdp to checkout journey. The captured flow contains 9 screens across quiz-question, pdp, checkout for probiotic chews.

What’s in the flow

The captured journey contains 9 screens across 3 page types.

entry:quizjourney:quiz-to-questions-to-pdp-to-checkoutvertical:pet-healthproduct:probiotic-chewsaudience:dog-ownersproof:reviewsupsell:present
  1. 01quiz question
  2. 02pdp
  3. 03checkout