Ecommerce funnel research / Matcha & CO
Matcha & CO ecommerce funnel
Matcha & CO's supplements ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 11 screens across pdp, cart-drawer, checkout for whey protein.
What’s in the flow
The captured journey contains 11 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:supplementsproduct:whey-proteinproduct:creatineaudience:fitness-orientedcompany-size:mid-marketoffer:percentage-discountproof:guaranteeproof:ratingsmarket:es
- 01pdp
- 02cart drawer
- 03checkout