Ecommerce funnel research / Nomad

Nomad ecommerce funnel

Nomad's accessories ecommerce funnel starts from a collection entry and follows a collection to cart to pdp to checkout journey. The captured flow contains 5 screens across collection, checkout, cart-drawer, pdp, cart for watch band.

What’s in the flow

The captured journey contains 5 screens across 5 page types.

entry:collectionjourney:collection-to-cart-to-pdp-to-checkoutvertical:accessoriesproduct:watch-bandaudience:apple-watch-usersaudience:athletesoffer:free-shippingproof:reviewsmarket:us
  1. 01collection
  2. 02checkout
  3. 03cart drawer
  4. 04pdp
  5. 05cart