Ecommerce funnel research / Brightland

Brightland ecommerce funnel

Brightland's food-and-beverage ecommerce funnel starts from a collection entry and follows a collection to pdp to cart to checkout journey. The captured flow contains 5 screens across checkout, entry, collection, cart, pdp for olive oil.

What’s in the flow

The captured journey contains 5 screens across 5 page types.

entry:collectionjourney:collection-to-pdp-to-cart-to-checkoutvertical:food-and-beverageproduct:olive-oilproduct:vinegaraudience:consumeroffer:free-shippingproof:customer-countupsell:present
  1. 01checkout
  2. 02entry
  3. 03collection
  4. 04cart
  5. 05pdp