Ecommerce funnel research / Copper Pearl

Copper Pearl ecommerce funnel

Copper Pearl's baby-products ecommerce funnel starts from a collection entry and follows a collection to cart to pdp to checkout journey. The captured flow contains 5 screens across pdp, cart-drawer, checkout for burp cloths.

What’s in the flow

The captured journey contains 5 screens across 3 page types.

entry:collectionjourney:collection-to-cart-to-pdp-to-checkoutvertical:baby-productsproduct:burp-clothsaudience:parentsaudience:disney-momscheckout:shopify
  1. 01pdp
  2. 02cart drawer
  3. 03checkout