Ecommerce funnel research / Miraclebrand

Miraclebrand ecommerce funnel

Miraclebrand's bedding ecommerce funnel starts from a homepage entry and follows a homepage to pdp to cart to checkout journey. The captured flow contains 5 screens across entry, cart, pdp, checkout for sheets.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:homepagejourney:homepage-to-pdp-to-cart-to-checkoutvertical:beddingproduct:sheetsproduct:home-goodsaudience:sensitive-skinproof:reviewsproof:testimonialscheckout:multistep
  1. 01entry
  2. 02cart
  3. 03pdp
  4. 04checkout