Ecommerce funnel research / SALT & STONE

404 Not Found – SALT & STONE

SALT & STONE's beauty ecommerce funnel starts from a pdp entry and follows a pdp to collection to checkout journey. The captured flow contains 7 screens across pdp, collection, checkout for deodorant.

What’s in the flow

The captured journey contains 7 screens across 3 page types.

entry:pdpjourney:pdp-to-collection-to-checkoutvertical:beautyproduct:deodorantproduct:gift-setaudience:fragrance-shopperscompany-size:largeproof:pressupsell:presentmarket:camarket:gbmarket:us
  1. 01pdp
  2. 02collection
  3. 03checkout