Ecommerce funnel research / Kosas
Kosas ecommerce funnel
Kosas' beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across pdp, cart, checkout for eye makeup.
What’s in the flow
The captured journey contains 4 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beautyproduct:eye-makeupproduct:mascaraaudience:brown-eyesaudience:sensitive-eyesoffer:bundleproof:demonstrationupsell:presentmarket:us
- 01pdp
- 02cart
- 03checkout