Ecommerce funnel research / Astrid & Miyu

Astrid & Miyu ecommerce funnel

Astrid & Miyu's jewelry ecommerce funnel starts from a other entry and follows a other to cart to pdp to checkout journey. The captured flow contains 7 screens across pdp, other, cart-drawer, checkout for earring chain.

What’s in the flow

The captured journey contains 7 screens across 4 page types.

entry:otherjourney:other-to-cart-to-pdp-to-checkoutvertical:jewelryproduct:earring-chainproduct:ear-jewelryaudience:jewelry-shopperscompany-size:largemarket:us
  1. 01pdp
  2. 02other
  3. 03cart drawer
  4. 04checkout