Ecommerce funnel research / David Outwear

David Outwear ecommerce funnel

David Outwear's apparel ecommerce funnel starts from a collection entry and follows a collection to pdp to checkout journey. The captured flow contains 5 screens across pdp, entry, collection, checkout for leather jacket.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:collectionjourney:collection-to-pdp-to-checkoutvertical:apparelproduct:leather-jacketaudience:mencompany-size:mid-marketoffer:free-shippingmarket:us
  1. 01pdp
  2. 02entry
  3. 03collection
  4. 04checkout