Ecommerce funnel research / La Roche-Posay
La Roche-Posay ecommerce funnel
La Roche-Posay's beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart journey. The captured flow contains 4 screens across blocked, entry, pdp, cart-drawer for facial cleanser.
What’s in the flow
The captured journey contains 4 screens across 4 page types.
entry:pdpjourney:pdp-to-cartvertical:beautyproduct:facial-cleanseraudience:oily-blemish-prone-skinaudience:oily-skinproof:reviews
- 01blocked
- 02entry
- 03pdp
- 04cart drawer