Ecommerce funnel research / Sheryl Davis
Sheryl Davis ecommerce funnel
Sheryl Davis' beauty ecommerce funnel starts from a advertorial entry and follows a advertorial to cart to checkout journey. The captured flow contains 4 screens across entry, cart-drawer, checkout for skin tint.
What’s in the flow
The captured journey contains 4 screens across 3 page types.
entry:advertorialjourney:advertorial-to-cart-to-checkoutvertical:beautyproduct:skin-tintproduct:skin-tint-balmaudience:black-womenaudience:melanated-skinproof:demonstrationmarket:aumarket:camarket:demarket:esmarket:frmarket:itmarket:nlmarket:us
- 01entry
- 02cart drawer
- 03checkout