Ecommerce funnel research / Rhode
Rhode ecommerce funnel
Rhode's beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across pdp, checkout, cart for lip mask.
What’s in the flow
The captured journey contains 4 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beautyproduct:lip-maskproduct:lip-careoffer:free-shippingproof:clinicalupsell:present
- 01pdp
- 02checkout
- 03cart