Ecommerce funnel research / cocokind

cocokind ecommerce funnel

cocokind's beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across checkout, pdp, cart-drawer for skincare.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beautyproduct:skincareproduct:serumaudience:sensitive-skincompany-size:mid-marketoffer:percentage-discountmarket:us
  1. 01checkout
  2. 02pdp
  3. 03cart drawer