Ecommerce funnel research / FarmacyBeauty

FarmacyBeauty ecommerce funnel

FarmacyBeauty's beauty ecommerce funnel starts from a pdp entry and follows a pdp to checkout journey. The captured flow contains 4 screens across pdp, checkout for cleanser.

What’s in the flow

The captured journey contains 4 screens across 2 page types.

entry:pdpjourney:pdp-to-checkoutvertical:beautyproduct:cleanseraudience:skincare-consumersaudience:all-skin-typescompany-size:largeoffer:subscriptionupsell:presentmarket:us
  1. 01pdp
  2. 02checkout