Ecommerce funnel research / Cotopaxi
Cotopaxi ecommerce funnel
Cotopaxi's apparel ecommerce funnel starts from a collection entry and follows a collection to pdp to checkout journey. The captured flow contains 7 screens across collection, pdp, checkout, entry for travel pack.
What’s in the flow
The captured journey contains 7 screens across 4 page types.
entry:collectionjourney:collection-to-pdp-to-checkoutvertical:apparelproduct:travel-packproduct:travel-backpackaudience:travelerscompany-size:largeproof:guaranteemarket:us
- 01collection
- 02pdp
- 03checkout
- 04entry