Ecommerce funnel research / Vuori

Vuori ecommerce funnel

Vuori's apparel ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 6 screens across pdp, cart, checkout for athletic shorts.

What’s in the flow

The captured journey contains 6 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:apparelproduct:athletic-shortsaudience:active-adultscompany-size:largeproof:testimonialsmarket:us
  1. 01pdp
  2. 02cart
  3. 03checkout