Ecommerce funnel research / Doonails

Doonails ecommerce funnel

Doonails' beauty ecommerce funnel starts from a listicle entry and follows a listicle journey. The captured flow contains 2 screens across pdp, advertorial for press on nails.

What’s in the flow

The captured journey contains 2 screens across 2 page types.

entry:listiclejourney:listiclevertical:beautyproduct:press-on-nailsaudience:beauty-consumersaudience:busy-womenoffer:percentage-discountoffer:gift-with-purchaseproof:customer-countmarket:de
  1. 01pdp
  2. 02advertorial