Ecommerce funnel research / Matcha Fuel

Matcha Fuel ecommerce funnel

Matcha Fuel's beverage ecommerce funnel starts from a pdp entry and follows a pdp to offer to checkout journey. The captured flow contains 8 screens across pdp, offer, checkout for matcha.

What’s in the flow

The captured journey contains 8 screens across 3 page types.

entry:pdpjourney:pdp-to-offer-to-checkoutvertical:beverageproduct:matchaproduct:superlatteaudience:coffee-drinkersoffer:gift-with-purchaseoffer:bundleproof:reviewsproof:testimonialsupsell:presentmarket:gb
  1. 01pdp
  2. 02offer
  3. 03checkout
Matcha Fuel ecommerce funnel | Funnelbook