Ecommerce funnel research / HUM Nutrition
HUM Nutrition ecommerce funnel
HUM Nutrition's health-and-wellness ecommerce funnel starts from a article entry and follows a article to questions to cart to pdp to result to checkout journey. The captured flow contains 7 screens across quiz-question, pdp, cart, checkout, cart-drawer for digestive supplement.
What’s in the flow
The captured journey contains 7 screens across 6 page types.
entry:articlejourney:article-to-questions-to-cart-to-pdp-to-result-to-checkoutvertical:health-and-wellnessproduct:digestive-supplementaudience:wellness-consumersoffer:subscriptionproof:clinicalcheckout:multistep
- 01quiz question
- 02pdp
- 03cart
- 04checkout
- 05cart drawer
- 06quiz result