Ecommerce funnel research / Beis

Beis ecommerce funnel

Beis' travel ecommerce funnel starts from a collection entry and follows a collection to cart to offer to checkout journey. The captured flow contains 5 screens across cart-drawer, cart, offer, checkout for tote bag.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:collectionjourney:collection-to-cart-to-offer-to-checkoutvertical:travelproduct:tote-bagaudience:travelerscompany-size:largeupsell:presentmarket:camarket:demarket:esmarket:frmarket:gbmarket:itmarket:nlmarket:us
  1. 01cart drawer
  2. 02cart
  3. 03offer
  4. 04checkout