Ecommerce funnel research / Hugterra
Hugterra ecommerce funnel
Hugterra's health ecommerce funnel starts from a advertorial entry and follows a advertorial to cart to pdp to checkout journey. The captured flow contains 4 screens across pdp, cart-drawer, checkout, cart for massager.
What’s in the flow
The captured journey contains 4 screens across 4 page types.
entry:advertorialjourney:advertorial-to-cart-to-pdp-to-checkoutvertical:healthproduct:massagerproduct:neck-pain-reliefaudience:neck-pain-sufferersproof:clinicalupsell:present
- 01pdp
- 02cart drawer
- 03checkout
- 04cart