Ecommerce funnel research / We Hate Pests

We Hate Pests ecommerce funnel

We Hate Pests' pest-control ecommerce funnel starts from a advertorial entry and follows a advertorial to pdp to questions to cart to checkout journey. The captured flow contains 7 screens across entry, advertorial, quiz-question, checkout, pdp for mole control.

What’s in the flow

The captured journey contains 7 screens across 6 page types.

entry:advertorialjourney:advertorial-to-pdp-to-questions-to-cart-to-checkoutvertical:pest-controlproduct:mole-controlproduct:solar-pest-repelleraudience:homeownersaudience:familiesproof:reviewscheckout:multistepmarket:us
  1. 01entry
  2. 02advertorial
  3. 03quiz question
  4. 04checkout
  5. 05pdp
  6. 06cart