Ecommerce funnel research / Coconut bomb

Coconut bomb ecommerce funnel

Coconut bomb's beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 7 screens across cart, cart-drawer, checkout for self tanning.

What’s in the flow

The captured journey contains 7 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beautyproduct:self-tanningproduct:tanning-creamaudience:tanning-userscompany-size:mid-marketoffer:percentage-discountoffer:free-shippingoffer:bundlecheckout:shopifymarket:demarket:esmarket:frmarket:itmarket:nlmarket:us
  1. 01cart
  2. 02cart drawer
  3. 03checkout