Ecommerce funnel research / MUD\WTR

MUD\WTR ecommerce funnel

MUD\WTR's beverage ecommerce funnel starts from a other entry and follows a other to offer to pdp to checkout journey. The captured flow contains 5 screens across entry, pdp, offer, checkout for starter kit.

What’s in the flow

The captured journey contains 5 screens across 4 page types.

entry:otherjourney:other-to-offer-to-pdp-to-checkoutvertical:beverageproduct:starter-kitproduct:functional-mushroom-drinkaudience:mental-performanceaudience:people-seeking-focuscompany-size:mid-marketoffer:free-shippingoffer:percentage-discountoffer:subscriptionproof:guaranteeupsell:presentmarket:us
  1. 01entry
  2. 02pdp
  3. 03offer
  4. 04checkout
MUD\WTR ecommerce funnel | Funnelbook