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Ecommerce funnel research / Save The Duck

Save The Duck ecommerce funnel

Save The Duck's apparel ecommerce funnel starts from a collection entry and follows a collection to cart to pdp to checkout journey. The captured flow contains 6 screens across pdp, cart-drawer, checkout for outerwear.

What’s in the flow

The captured journey contains 6 screens across 3 page types.

entry:collectionjourney:collection-to-cart-to-pdp-to-checkoutvertical:apparelproduct:outerwearproduct:jacketaudience:womenaudience:men
  1. 01pdp
  2. 02cart drawer
  3. 03checkout
Save The Duck ecommerce funnel | Funnelbook