Ecommerce funnel research / Lunya

Lunya ecommerce funnel

Lunya's apparel ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across checkout, pdp, cart for pajamas.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:apparelproduct:pajamasproduct:wide-leg-pantsaudience:womenoffer:percentage-discountupsell:presentmarket:us
  1. 01checkout
  2. 02pdp
  3. 03cart