Ecommerce funnel research / WildMint Cosmetics

WildMint Cosmetics ecommerce funnel

WildMint Cosmetics' beauty ecommerce funnel starts from a pdp entry and follows a pdp to checkout journey. The captured flow contains 3 screens across pdp, checkout for serum.

What’s in the flow

The captured journey contains 3 screens across 2 page types.

entry:pdpjourney:pdp-to-checkoutvertical:beautyproduct:serumproduct:facial-oilaudience:mature-skinoffer:gift-with-purchaseoffer:trialoffer:free-shippingproof:reviews
  1. 01pdp
  2. 02checkout