Ecommerce funnel research / Tecovas

Tecovas ecommerce funnel

Tecovas' apparel ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 6 screens across pdp, checkout, cart for boots.

What’s in the flow

The captured journey contains 6 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:apparelproduct:bootsproduct:horseman-bootaudience:military-veterans-studentsprice-point:premiumupsell:present
  1. 01pdp
  2. 02checkout
  3. 03cart