Ecommerce funnel research / Historic Newspaper US

Historic Newspaper US ecommerce funnel

Historic Newspaper US's media ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 6 screens across checkout, pdp, cart, cart-drawer for personalized book.

What’s in the flow

The captured journey contains 6 screens across 4 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:mediaproduct:personalized-bookaudience:music-fansprice-point:premiummarket:us
  1. 01checkout
  2. 02pdp
  3. 03cart
  4. 04cart drawer