Ecommerce funnel research / Nivara Shop

Nivara Shop ecommerce funnel

Nivara Shop's health-supplements ecommerce funnel starts from a listicle entry and follows a listicle to pdp to cart to checkout journey. The captured flow contains 6 screens across listicle, pdp, cart, checkout for ferritin support.

What’s in the flow

The captured journey contains 6 screens across 4 page types.

entry:listiclejourney:listicle-to-pdp-to-cart-to-checkoutvertical:health-supplementsproduct:ferritin-supportaudience:womenoffer:trialoffer:subscriptionproof:reviewsproof:customer-count
  1. 01listicle
  2. 02pdp
  3. 03cart
  4. 04checkout