Ecommerce funnel research / Fishwife
Fishwife ecommerce funnel
Fishwife's food ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across checkout, pdp, cart for seafood.
What’s in the flow
The captured journey contains 4 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:foodproduct:seafoodproduct:tinned-fishcompany-size:mid-marketoffer:bundleoffer:percentage-discountmarket:us
- 01checkout
- 02pdp
- 03cart