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Ecommerce funnel research / Parachute Home

Parachute Home ecommerce funnel

Parachute Home's home-goods ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across pdp, cart, checkout for bath mat.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:home-goodsproduct:bath-matproduct:tub-matproof:reviewscheckout:express-checkout
  1. 01pdp
  2. 02cart
  3. 03checkout
Parachute Home ecommerce funnel | Funnelbook