Ecommerce funnel research / Emma Quince

Mosso: Your Personal Fashion Stylist, Outfit Planner and Color Palette

Emma Quince's fashion ecommerce funnel starts from a quiz entry and follows a quiz to questions journey. The captured flow contains 15 screens across pdp, quiz-interstitial, quiz-intro for ai styling.

What’s in the flow

The captured journey contains 15 screens across 3 page types.

entry:quizjourney:quiz-to-questionsvertical:fashionproduct:ai-stylingproduct:personal-stylingaudience:womenaudience:fashion-conscious-consumerscompany-size:largemarket:aumarket:camarket:demarket:esmarket:frmarket:gbmarket:itmarket:nlmarket:us
  1. 01pdp
  2. 02quiz interstitial
  3. 03quiz intro
Emma Quince ecommerce funnel | Funnelbook