Ecommerce funnel research / E.Leclerc

E.Leclerc ecommerce funnel

E.Leclerc's home-and-garden ecommerce funnel starts from a pdp entry and follows a pdp to cart journey. The captured flow contains 5 screens across entry, cart-drawer, blocked for outdoor furniture.

What’s in the flow

The captured journey contains 5 screens across 3 page types.

entry:pdpjourney:pdp-to-cartvertical:home-and-gardenproduct:outdoor-furnitureaudience:consumerscompany-size:largemarket:fr
  1. 01entry
  2. 02cart drawer
  3. 03blocked